Bunting Construction had built its business primarily through referrals, leaving its growth dependent on personal recommendations and existing relationships. Its online presence did not fully communicate the quality of its work or position the company among the area’s leading roofing and construction providers. Without a stronger digital foundation, the company had limited ability to reach new customers at scale and convert local demand into consistent opportunities.

We elevated Bunting Construction’s brand and online presence to better reflect its capabilities, reputation, and standing in the community. The new digital experience was structured to make the company’s services easier to understand while giving prospective customers clear reasons to trust the team. We also positioned the brand for stronger local visibility so Bunting could expand beyond word-of-mouth growth and compete for more roofing and construction projects.

Bunting Construction has become recognized as one of the premier roofing and construction companies in the Iowa City area. The company has experienced a tremendous increase in year-over-year revenue following the elevation of its online presence. Its stronger market position continues to support growth while reinforcing the reputation that originally drove the business.

Bunting Construction is a roofing and construction company serving the Iowa City area. The business originally grew through word of mouth and the strength of its reputation among customers and local contacts. That foundation reflects the importance of trust in selecting a contractor for significant property improvements. Customers in this market want confidence that a company will communicate clearly, perform dependable work, and stand behind the finished project.

A professional online presence helps establish that confidence before the first conversation begins. It also allows prospective customers to evaluate services and credibility on their own schedule. Bunting’s local roots give the company a valuable connection to the people and communities it serves. Its digital brand now complements that reputation by making the company easier to discover and understand. This combination of proven local trust and stronger online visibility supports the company’s position as a leading regional provider.

The project focused on translating Bunting Construction’s established word-of-mouth reputation into a credible digital brand. We began by clarifying how the company should be positioned within the Iowa City roofing and construction market. The online presentation was elevated to communicate professionalism, reliability, and the quality of the team’s work. Service information was organized so prospective customers could quickly understand the types of projects Bunting handles.

The customer journey was structured to move visitors from initial research toward making contact with the company. Trust-building content helped connect the company’s existing reputation with the expectations of customers discovering it online for the first time. The updated presence also gave Bunting a stronger platform for competing against larger or more digitally established contractors. Local relevance remained central so the brand would feel connected to the communities it serves. The experience was designed to support customers across devices as they researched roofing and construction providers. Clearer positioning and a more professional presentation helped turn online attention into stronger business opportunities. The finished platform now supports both the company’s referral-driven foundation and a broader, more scalable source of demand.